Every single NFL offense is unique. Sure, teams will steal plays and scheme ideas to implement into their own unit, but the wide array of talent, coaches and tendencies, among other factors, makes it impossible to evaluate two separate offenses under the same microscope.
This is particularly true inside an offense’s passing game. A No. 2 wide receiver on one team might be the No. 2 pass-game target but on another squad, the No. 2 wide receiver could very well also be behind a high-usage running back and/or target-hot tight end.
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What follows is the projected top-five pecking order from every NFL offense. I started with PFF fantasy projections to get an idea of the target projections before also taking into account various factors such as coaching, quarterback preference, historical tendencies and general talent.
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The artist known as Nuk has at least 150 targets in six straight seasons, and you don’t need two hands to count the number of receivers who could finish with more total pass-game opportunities. Options two through four are a bit more up in the air. For whatever reason, Green has gotten the de facto No. 2 wide receiver treatment throughout training camp while Kirk was that guy last year, and Moore is the Cardinals’ latest second-round rookie infatuating the fantasy industry.
Ultimately, Moore is the one I’m prioritizing behind Hopkins. The Cardinals fed him a whopping eight targets and three carries on just 45 preseason snaps. Nobody has called more screens than the Cardinals since Kliff Kinsgubry arrived, and Moore looks poised to take over the Larry Fitzgerald role from the friendly confines of the slot. This sort of voluminous high-percentage usage is a godsend in full point-per-reception (PPR) formats.
The Cardinals getting Rondale Moore the football pic.twitter.com/R6shkUvLQQ
— Ian Hartitz (@Ihartitz) August 17, 2021
Moore’s presence might be more of an issue for Edmonds than anyone. Last season, only Alvin Kamara, J.D. McKissic and Nyheim Hines racked up more fantasy points than Edmonds from purely receiving production — and only McKissic had more total targets from the slot or out wide. Edmonds should still be the No. 1 pass-catching back with the Cardinals but don’t be surprised if he drops from fourth to fifth in the overall target totem pole.