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NFL Week 4 Fantasy Football: Buy Low & Sell High Targets Based on High-Value Opportunities

Kansas City, Missouri, USA; Los Angeles Chargers wide receiver Mike Williams (81) celebrates with center Corey Linsley (63) after scoring the winning touchdown against the Kansas City Chiefs during the second half at GEHA Field at Arrowhead Stadium. Mandatory Credit: Denny Medley-USA TODAY Sports

Elite fantasy football performances and weekly finishes are fueled by high-value targets and touches. The majority of the top scorers from Week 3 saw healthy doses of end-zone targets, air yards, deep targets and goal-line carries.

To find Week 4’s version of Davante Adams, Mike Williams or D’Andre Swift in the fantasy football rankings or off the waiver wire, fantasy managers can leverage PFF’s fantasy stats tool to identify the players who saw the most high-value opportunities but failed to cash in. 

These guys are the perfect “buy-low” candidates and will easily exceed fantasy expectations. They will help you win your weekly fantasy matchup or help you take down a large-field DFS contest. Chase the premium-opportunities, and you’ll be handsomely rewarded. 

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Most end-zone targets | Week 3
Player End-zone targets End-zone receptions
Emmanuel Sanders 3 2
Keenan Allen 3 1
Mike Williams 3 3
Brandon Aiyuk 3 1
Will Fuller V 2 1
Zach Pascal 2 0
Kyle Pitts 2 0
Ja'Marr Chase 2 2

Emmanuel Sanders had his paw prints all over the high-value targets through two weeks of NFL action and finally converted them into fantasy production. He hauled two of his three end-zone targets and currently ranks third with five total this year. If he is available on waivers, sprint to add him. 

Mike Williams ranks first in the NFL in end-zone targets, which should come as no surprise to anybody who has followed Big Mike’s career. Since 2019, he ranks eighth in total end-zone targets but has run extremely cold in that area of the field, converting just three into scores.

On his league-leading seven end-zone targets this season, he already has three end-zone touchdown grabs. Positive regression for the win. 

Related content for you: Fantasy Football Week 4: 5 to Waiver Wire Add, 5 to Drop, 5 to Buy Low, 5 to Sell High via Nathan Jahnke

Can’t quit Kenny Golladay. The Giants' big-bodied wide receiver should be in line to see the lion’s share of high-value targets with both Darius Slayton and Sterling Shepard dealing with injuries. Golladay’s four end-zone targets are the most for any player yet to score — it’s just a matter of time until he hits paydirt.

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